ler totalmente The Silent Code: Decoding the Unspoken Rules of Asian Business (English Edition)

Why did they stop replying? What does that "yes" really mean? And why is the dinner more important than the meeting?

Most Western businesspeople who struggle in Asia aren't failing at manners. They're failing to read the communication architecture beneath the surface — the unspoken rules that govern every negotiation, every silence, every carefully vague response.

The Silent Code is a reverse-lookup guide to the moments that confuse, frustrate, and cost Western professionals in Asian business. Instead of teaching you when to bow, it teaches you what's actually happening in the room.

• Why a "yes" in Tokyo, Beijing, or Seoul may not mean yes at all

• What communication silence really signals — and why filling it is expensive

• The invisible organizational processes that make deals disappear

• Why the dinner matters more than the contract — and how to use it

• Country-specific deep dives: Japan, South Korea, China, and Southeast Asia

Each chapter closes with a Survival Cheat Sheet — specific phrases, timing rules, and mindset resets you can use immediately. This isn't theory. It's a field guide for the real moments when everything goes quiet and you don't know why.

The wall of silence was never a wall. It was a door. This book teaches you how to knock.

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