What if the life you were meant to live begins the moment you stop waiting for permission? In Becoming Her! Say It... Play It!, entrepreneur and automotive dealer owner Terishka Franco shares her powerful journey from a young farm girl who never quite felt she belonged to a woman who broke barriers in one of America's most male-dominated industries. After surviving childhood adversity, Terishka entered the automotive business at just sixteen years old. A mentor saw potential in her before she could see it in herself and challenged her to work harder, trust her instincts, protect her character, and get on the field. She did. What followed was a life of breaking records, challenging expectations, building businesses, raising a family, navigating heartbreak and betrayal, starting over, reinventing herself, and learning that success isn't defined only by what you achieve—but by who you become along the way. This isn't just a story about success. It's about becoming. With vulnerability, faith, humor, and hard-earned wisdom, Terishka shares the lessons behind the accomplishments and the moments that shaped her most. Becoming Her! speaks to women who have been underestimated, knocked down, forced to start over, or have simply looked at their lives and thought: There has to be more for me. Inside these pages, you'll discover the importance of: Becoming Her! Say It... Play It! is for entrepreneurs, mothers, leaders, survivors, dreamers, and every woman who knows there is another chapter waiting to be written. You don't need permission. Define it. Say it. Play it. Become HER.
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