In today's era of social media networks, we encounter numerous decisions on how to act and how to sell our products. From where to acquire customers, how to establish connections with them, when to communicate, and how to present our offerings - all these are steps before closing a deal. And this is all even before understanding the psychology underlying our customers' decisions before they make a purchase.
This book aims to impart lessons from my experience in the business world in the state of Israel, as well as insights from my military career there. It teaches how to skillfully engage in negotiation and navigate the sales process for any product you desire. A rewarding read that offers valuable insights into the art of effective selling.
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