ler totalmente Think Bigger: How to Innovate

Gold Medal Winner, 2024 Axiom Business Book Award, Business Intelligence and Innovation

In Think Bigger, Sheena Iyengar--an acclaimed author and expert in the science of choice--answers a timeless question with enormous implications for problems of all kinds across the world: "How can I get my best ideas?"

Iyengar provides essential tools to spark creative thinking and help us make our most meaningful choices. She draws from recent advances in neuro- and cognitive sciences to give readers a set of practical steps for coming up with powerful new ideas. Think Bigger offers an innovative evidence-backed method for generating big ideas that Iyengar and her team of researchers developed and refined over the last decade.

For anyone looking to innovate, the black box of creativity is a mystery no longer. Think Bigger upends the myth that big ideas are reserved for a select few. By using this method as a guide to creative thinking, anybody can produce revolutionary ideas.

Procurando Think Bigger: How to Innovate? Aqui você encontra tudo sobre este livro de Sheena Iyengar, publicado por Columbia Business School Publishing em 11 de abril de 2023. Nesta página estão a descrição da obra, os detalhes da edição (248 páginas) e os formatos disponíveis para baixar: pdf, epub, txt, djvu. Se você gosta de Livros Internacionais, Ciências Tecnológicas, Ciências Comportamentais, Psicologia Cognitiva, explore também outros títulos da mesma categoria no Encontrando os melhores livros. Veja ainda as outras obras de Sheena Iyengar em nosso catálogo.